KP Too Sweet

Kaiser Permanente

challenge

Encourage diabetic members to get their blood sugar levels tested on a regular basis.

solution

Created a TOO SWEET campaign of posters, flyers and “fast-pass” cards offering express service.

Sakura Gelly Roll Stardust

ArthroCare

challenge

Raise awareness among trade show attendees of medical device company’s entry into Spine procedures.

solution

Developed a pre-show direct mail campaign leveraging the reputation as a leader in Sports Medicine and ENT procedures.

Gala-Net

Gala-Net

challenge

Maximize excitement for launch of two MMO games from potential gamers, corporate partners, press and online media.

solution

Produced two dynamic and engaging movie-like trailers generating excitement for the potential gamers for use online, at events and packaged on a DVD in a customized capacity media kit.

KP Cardiac Toolkit

Kaiser Permanente

challenge

Provide comprehensive information for cardiac care patients at nine Northern California facilities.

solution

A folder system provides pre/post procedure information along with subtle brand messaging. System allows for flexibility and growth.

Sakura Gelly Roll Stardust

MAPP International Marketing System

challenge

Provide a multi-purpose system for the client to present general capabilities, funding solicitations, press kits, artist promotions, etc while ensuring brand consistency.

solution

Incorporated a selection of graphical elements and text treatments in to the design of a folder and templates for various types of inserts. The client now has the flexibility they need to reach various audiences-all with the same voice.

cal drywall

California Drywall Postcard Series

challenge

Promote the range of projects and high level of expertise for this leading northern California drywall subcontractor.

solution

Reach developers, general contractors and architects with regularity and consistency of message. Postcards feature either recently completed projects or focus on an industry.

Vida

VIDA

challenge

Develop an annual report that could also be distributed to a wider consumer audience.

solution

Brochure uses powerful imagery and text to tell the organization’s compelling story, encouraging donations and volunteerism, while the back folder houses timely corporate reporting and financial information.

award winning.

Sakura Gelly Roll Stardust

Kaiser Permanente

challenge

Keep staff and volunteers up-to-date on the impact of major construction projects at two facilities.

solution

Designed a masthead and guidelines for monthly newsletter. Produced editions with one week turnaround.

Fillwore Merchants

Fillmore Street Merchants Association

challenge

Attract residents and tourists to the shops, restaurants and service providers in the trendy Fillmore District of San Francisco.

solution

Established a sophisticated illustrative style and voice for the maps and event marketing—generating an elevated awareness of the community and tourists, as well as the business owners.

Telesensory

Telesensory

challenge

Re-establish Telesensory as an industry leader in an increasingly competitive market for magnification products that aid individuals with vision impairments.

solution

Our "customer-centric" approach incorporates a new "Focused on You" tagline, and consumer literature that highlights how products empower users to regain the enjoyment of everyday activities through both lifestyle imagery and copy.

Sakura Gelly Roll Stardust

Ritz Carlton Club & Residences

challenge

Broaden appeal for future sales and build loyalty to existing owners at the San Francisco location.

solution

We designed a refined, engaging newsletter template supported with event-specific and seasonally themed graphics.

Cal DryWall

California Drywall

challenge

Position an established drywall company to the building industry as an innovative industry leader.

solution

Produced sales collateral highlighting the company's award-winning projects with paper finishes that evoke the drywall texture, and construction that emphasizes strength and durability.

Addy award winning.

Chevron

Chevron Retailer Convention

challenge

Entice a huge response for both exhibitors and attendees for the bi-annual Chevron Retailers Conference held in Hawaii.

solution

Generated colorful, inviting and thematic collateral using tropical images in a fresh and "ya gotta be there" style. Exhibitor registrations was the highest in the history of the conference. Attendance by retailers up 16%.

In Full Swing

In Full Swing

challenge

Build and strengthen the relationship between a retail clothing store and its clients.

solution

A whimsical series of postcards featuring the store’s latest fashions is used to regularly communicate with customers